Background. Business resilience through smart use of data
can positively impact the bottom line.
Key objective. To highlight how Google
Cloud's observational data and technology can enable smarter
business decisions and better investments as well as drive
sustainable business transformation, considering current and
future environmental challenges.
Deliverables. Three stories
with infographics and videos, digital display ads for ft.com,
a sustainability-focused 3D exhibition, and social media
assets for the various platforms.