The project is an authoritative and prescriptive guide
providing readers a review of the state of where we are,
regarding energy use, state of the climate, the global
economy. There are six chapters grouped by topics such as
leadership, transport, investors, manufacturing consumption,
energy producers and citizens as stakeholders.
The approach taken is an illustrative one. The consistent
elements throughout the series are the green land (nature),
the bright sky (future) and the overall colours (beige, white,
green and blue) of the illustrative elements employed to
create each one of the six visuals.
Digital animations were developed for each chapter to go on
leaderboards, half pages and MPUs, as well as print adverts
and social media posts.